New Psychedelia

Aim Studio 2021

Concept / Design / Flatsketching / In production

3D Renders


2D Flats 

Moodboard




ABOUT THE COLLECTION

New Psychedelia is an athleisure collection made for the comfortable, rushed city life and offers versatility and utility while merging streetwear with high contemporary trends.

High-tech fabrics, stretch poplin and technical polyester mixed with organic cotton/spandex help achieve a valuable but also comfortable look.

The collection includes aesthetic elements such as colour blocking mixed with optical effects which result from combining organic movements with post-digital elements.






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